Heineken Collection Foundation
In short
Personalized experience
Smart search solution
Integration with Picturae
Heineken Collection Foundation
Heineken Collection Foundation
Heineken Collection Foundation
In short
Personalized experience
Smart search solution
Integration with Picturae
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1860
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1860
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1880
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1890
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1910
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1950
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1960
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1970
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2010
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Now
Now
Now
Now
In short
Personalized experience
Smart search solution
Integration with Picturae
Unique collection
Unique collection
The heritage of beer brewer Heineken is immense. Since the 1970s, at the behest of Freddy Heineken, it has been preserved and documented as much as possible. Since 2008, everything has been managed by the Heineken Collection Foundation.
The heritage of beer brewer Heineken is immense. Since the 1970s, at the behest of Freddy Heineken, it has been preserved and documented as much as possible. Since 2008, everything has been managed by the Heineken Collection Foundation.
Rich history
Rich history
Advertisements that almost everyone knows. Old breweries in the historic center of Amsterdam, its own 19th-century laboratory in Rotterdam where chemists managed to create a revolutionary 'pure' yeast for Heineken. The history of multinational Heineken is rich in stories. And in visual material.
Advertisements that almost everyone knows. Old breweries in the historic center of Amsterdam, its own 19th-century laboratory in Rotterdam where chemists managed to create a revolutionary 'pure' yeast for Heineken. The history of multinational Heineken is rich in stories. And in visual material.
Collection meets fans
Collection meets fans
Heineken is one of the most famous brands in the world and interest in its heritage is immense: historians, students, fanatical beer fans. Thanks to the digital search solution, everyone can find all that material online.
Heineken is one of the most famous brands in the world and interest in its heritage is immense: historians, students, fanatical beer fans. Thanks to the digital search solution, everyone can find all that material online.
From beer bottles to architectural blueprints
From beer bottles to architectural blueprints
Heineken's digital heritage is vast and is managed in a special application. From advertising and art, to photos and architectural drawings of breweries. From physical objects and paper, to audio and video.
Heineken's digital heritage is vast and is managed in a special application. From advertising and art, to photos and architectural drawings of breweries. From physical objects and paper, to audio and video.
API + CMS + Frontend
API + CMS + Frontend
Because the heritage is well-documented in a source application, all attention could be focused on the user experience and a unique search solution. All collection data is made accessible via an API. Thanks to the content management system, Heineken is able to highlight parts of the collection.
Because the heritage is well-documented in a source application, all attention could be focused on the user experience and a unique search solution. All collection data is made accessible via an API. Thanks to the content management system, Heineken is able to highlight parts of the collection.
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